Search on Ifri.org

About Ifri

Frequent searches

Suggestions

Soft Power and Influence

Description

The expression "soft power" was popularized by Joseph Nye in 1990. It refers to the ability to attract and persuade through a form of seduction. Influence strategies are becoming increasingly sophisticated.

Related Subjects

Image Taxonomie
Information war, Dark Blue binary code blocks flowing downward, cyber warfare.
See all
Image principale

Global Public Goods: Beyond Empty Words

Date de publication
05 June 2020
Accroche

As I write these lines, the COVID-19 pandemic seems to be following the pathway forecast by those epidemiologists and virologists, who have been telling us for weeks that the wave is past its peak. If it is, this does not mean that we are safe from a second wave some time later, but only that the first surge is over.

Image principale

China and the New Geopolitics of Technical Standardization

Date de publication
27 January 2020
Accroche

China is rapidly emerging as a formidable power in the development of technical standards, transforming the international standard-setting landscape and reintroducing an element of geopolitics into what are too often considered as benign, technical processes. 

Image principale

A World of Law? / France and Germany: What's Behind the Mask

Date de publication
10 December 2019
Accroche

What is the role of law in international relations today that increasingly seem to favour assertions of power?

Image principale

Does the conservative media unanimously support Trump's 2020 bid?

Date de publication
02 December 2019
Accroche

From the 1920s to the 1980s, the American press followed strict discursive practices based on objectivity and fairness. Starting in the 1930s, the country's political center of gravity was on the liberal side and there were few overtly conservative media.

Image principale

Between Attraction and Repulsion: Strengths and Weaknesses of Russia’s Image Abroad

Date de publication
30 October 2019
Accroche

In search of a better image, Russia has created a whole arsenal of soft power since the mid-2000s according to a Western model.

Image principale

The Sanctions Policy of the European Union: Multilateral Ambitions Versus Power Politics

Date de publication
03 October 2019
Accroche

Restrictive measures are a major instrument of the European Union (EU)’s external action, which has emerged as one of the world’s leading sanctions emitters. The EU has thus leveraged the size of its market and its economic and financial clout (trade relations, aid policy and bilateral agreements).

Image de couverture de la publication
ramses2020_plat1_ok.jpg

RAMSES 2020. A World without a Compass?

Date de publication
27 August 2019
Accroche

RAMSES 2020. A World without a Compass?, written by Ifri's research team and external experts, offers an in-depth and up-to-date analysis of geopolitics in today’s world.

Image principale

Sustaining Multilateralism in a Multipolar World. What France and Germany Can Do to Preserve the Multilateral Order

Date de publication
03 June 2019
Accroche

While international multilateralism is under strain, it is vital for France and Germany to defend it, since it is the most appropriate system for preserving their interests – particularly in terms of welfare, security, prosperity and environmental protection. Against this backdrop, three political fields offer opportunities for joint initiatives: trade, conventional arms control and climate change.

Image principale

Seven Years of The 16+1: An Assessment of China’s ‘Multilateral Bilateralism’ in Central Europe

Date de publication
09 April 2019
Accroche

Since mid-2012, in the wake of the global financial crisis, China has sought to reinvigorate relations with Central and Eastern Europe (CEE), notably through the creation of the 16+1 formula.

Rival public diplomacies in the Ukrainian crisis : RT and Ukraine Today

Date de publication
01 June 2018
Accroche

The Ukrainian crisis has brought to light the key role played by new international networks as instruments of public diplomacy in time of war. Focusing on RT and Ukraine Today in the asymmetrical conflict between Russia and Ukraine, this article analyzes the operation and strategies of diffusion of these two media, and inquires into their antagonistic narratives and political rationales. This case study focuses on this conflict’s two dimensions of storytelling and news that several actors and observers have described as a “war of information”.

Support independent French research

Ifri, a foundation recognized as being of public utility, relies largely on private donors – companies and individuals – to guarantee its sustainability and intellectual independence. Through their funding, donors help maintain the Institute's position among the world's leading think tanks. By benefiting from an internationally recognized network and expertise, donors refine their understanding of geopolitical risk and its consequences on global politics and the economy. In 2024, Ifri will support more than 70 French and foreign companies and organizations.

Ramses Conference, 2024
Page image credits
Information War, Dark blue Binary Code Blocks
© Chim/Shutterstock